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A Data-Based Approach to Social Influence Maximization

Summary: Introduces credit distribution, a data-driven model using historical propagation traces to learn influence flow and estimate spread. Shows NP-hardness and submodularity of the induced spread; offers a scalable approximation outperforming graph-only baselines. (summarized by gpt-5-nano on Feb 09 2026)

Paper ID
10338
Venue
VLDB
Year
2012
Pagerank
0.00052018478
Overall Rank
90 | 99.38%
DOI
-

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Incoming Citations (Sorted by Pagerank)

Showing 23 of 23 citing papers.

Rank Citing Paper Year Venue Pagerank
180 Influence Maximization: Near-Optimal Time Complexity Meets Practical Efficiency 2014 SIGMOD 0.00037101192
338 Influence Maximization in Near-Linear Time: A Martingale Approach 2015 SIGMOD 0.00026987013
1,652 Debunking the Myths of Influence Maximization: An In-Depth Benchmarking Study 2017 SIGMOD 0.00010999442
1,798 Online Processing Algorithms for Influence Maximization 2018 SIGMOD 0.00010500792
2,485 Efficient Algorithms for Budgeted Influence Maximization on Massive Social Networks 2020 VLDB 8.6657901e-05
2,490 Online Topic-Aware Influence Maximization 2015 VLDB 8.6500989e-05
2,668 Influence Maximization Revisited: Efficient Reverse Reachable Set Generation with Bound Tightened 2020 SIGMOD 8.3432296e-05
4,108 Viral Marketing Meets Social Advertising: Ad Allocation with Minimum Regret 2015 VLDB 6.4370139e-05
4,219 Revisiting the Stop-and-Stare Algorithms for Influence Maximization 2017 VLDB 6.3432726e-05
4,369 Real-Time Influence Maximization on Dynamic Social Streams 2017 VLDB 6.2399378e-05
5,077 Efficient Location-Aware Influence Maximization 2014 SIGMOD 5.7098565e-05
5,117 GetReal: Towards Realistic Selection of Influence Maximization Strategies in Competitive Networks 2015 SIGMOD 5.6798468e-05
6,130 In Search of Influential Event Organizers in Online Social Networks 2014 SIGMOD 5.193502e-05
6,181 Efficient Approximation Algorithms for Adaptive Seed Minimization 2019 SIGMOD 5.1641945e-05
7,540 Spheres of Influence for More Effective Viral Marketing 2016 SIGMOD 4.7111607e-05
8,007 Analysis of Influence Contribution in Social Advertising 2022 VLDB 4.604154e-05
8,626 Finding Seeds and Relevant Tags Jointly: For Targeted Influence Maximization in Social Networks 2018 SIGMOD 4.4774498e-05
8,808 Efficient and Effective Algorithms for Revenue Maximization in Social Advertising 2021 SIGMOD 4.4413146e-05
9,096 Minimum Vertex Augmentation 2021 VLDB 4.3925641e-05
11,075 A Benchmark Study of Deep-RL Methods for Maximum Coverage Problems over Graphs 2024 VLDB 4.1905499e-05
11,119 CyNetDiff: A Python Library for Accelerated Implementation of Network Diffusion Models 2024 VLDB 4.1905499e-05
11,777 Efficient Ad-Hoc Graph Inference and Matching in Biological Databases 2017 SIGMOD 4.1905499e-05
12,158 Understanding and Managing Cascades on Large Graphs 2012 VLDB 4.1905499e-05
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Citations counted here include only citations to other VLDB/SIGMOD/CIDR/PODS papers in this database.

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