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Collective Influence Maximization for Multiple Competing Products with an Awareness-to-Influence Model

Summary: Two-phase Awareness-to-Influence (AtI) IM for multiple competing products: awareness propagates first, then users adopt the most preferred product. GCW treats products as agents in a monotone utility game, yielding efficient best-response with guarantees and scalable evaluation on large social networks. (summarized by gpt-5-nano on Feb 09 2026)

Paper ID
12490
Venue
VLDB
Year
2021
Pagerank
5.6794437e-05
Overall Rank
7,181 | 50.74%
DOI
10.14778/3450980.3450981

Incoming Non-self Citations Over Time

Authors

BibTeX Citation

@article{tsaras_vldb21,
        title = {{Collective Influence Maximization for Multiple Competing Products with an Awareness-to-Influence Model}},
        author = {Tsaras, Dimitris and Trimponias, George and Ntaflos, Lefteris and Papadias, Dimitris},
        journal = {PVLDB},
        series = {{VLDB} '21},
        volume = {14},
        number = {7},
        pages = {1124--1136},
        doi = {10.14778/3450980.3450981},
        url = {https://doi.org/10.14778/3450980.3450981},
        year = {2021}
}

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